Valve just filed a new 'computer game software' trademark and the rumours are already flying

Valve logo with a man with a steam valve for an eye.
(Image credit: Valve)

Gosh, but isn't Valve busy at the moment? Between the Steam Deck, VR stuff, and even overhauling Steam's long-neglected mobile app, you'd be forgiven for thinking the company had enough going on that it wouldn't feel the need to spin up new projects. And you'd be wrong, because a new trademark that Valve applied for on October 10 has unintentionally announced the existence of something called Neon Prime. 

The application, which is still being processed by the US Patent and Trademark Office, identifies Neon Prime as pertaining to "Computer game software, electronic game software, video game software, computer game programs downloadable via the internet". My remarkable deductive powers tell me that this means it has something to do with videogames and videogame software, and the internet seems to agree: there are already rumours that Neon Prime could be a new game—or even series—from Valve.

But let's not get ahead of ourselves. As tempting as it is to make bold predictions about what Valve is up to, the number of things that could fall under the umbrella of "computer game software" is enormous. It could just be a new tool, some kind of anti-cheat, or a new software doodad for the Steam Deck. But look, you can believe it's Half-Life 3 if that's what makes you happy. I'm not gonna stop you.

It's also worth remembering that trademarks get filed all the time and then don't end up used. Even if it is an embryonic idea for a new game, whatever plans Valve has for Neon Prime might be years in the future, or might never see the light of day. It could even just be that Valve thinks Neon Prime is a really cool name and wants to pin it down before someone else does. The possibilities for being underwhelmed are endless.

Still, it's fun to speculate, right? And Valve has been incredibly active lately. Heck, we got our first Half-Life game in 13 years when Half-Life: Alyx released in 2020. It's not beyond the realms of possibility that we could see a new game from Valve in its currently energised state. Maybe a game made first and foremost for the Steam Deck? Hey, now that I think of it, 'Neon Prime' has the same number of characters as 'Half-Life 3'. Let the rumour mills spin.

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Joshua Wolens
News Writer

One of Josh's first memories is of playing Quake 2 on the family computer when he was much too young to be doing that, and he's been irreparably game-brained ever since. His writing has been featured in Vice, Fanbyte, and the Financial Times. He'll play pretty much anything, and has written far too much on everything from visual novels to Assassin's Creed. His most profound loves are for CRPGs, immersive sims, and any game whose ambition outstrips its budget. He thinks you're all far too mean about Deus Ex: Invisible War.

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