Report: Hearthstone is raking in $20 million every month
Digital research firm Superdata says Blizzard's collectible card game Hearthstone pulls in an astonishing $20 million per month—per month!—which according to VentureBeat is even more than the also ridiculously popular (and lucrative) Dota 2.
The summary of the report, which examines the state of the CCG genre in 2015 and beyond, compares Hearthstone to World of Warcraft in the way it "transformed" the genre. "Blizzard’s first digital card game has deep mechanics, but it is more accessible and streamlined than long-running games like Magic: The Gathering," it says. "History repeats itself here: In 2004, World of WarCraft became the MMO to beat thanks to a combination of the popular WarCraft IP and gameplay that was more accessible than existing MMOs."
The Dota 2 comparison may be a bit out of date, as the numbers are based on a report from March, and Hearthstone remains far behind the real big dog in the pack, League of Legends, which in October of last year was on pace to earn more than $1 billion in 2014. But it's still an awfully big money truck that's pulling up every month, and given Hearthstone's relative newness—the mobile version, which boosted monthly revenues by 31 percent, only came out in April—it's almost certain to grow considerably.
I guess there's some truth to what they say about "free-to-play" being "pay-to-win": Hearthstone players are paying, and at 20 million bucks a month, Blizzard is very much winning. The game's coffers are set to grow further this month with the release (exact date still unconfirmed) of The Grand Tournament, a new expansion comprising 132 cards. You can read our recent interview with game director Eric Dodds here and check out the cards revealed so far here.
The biggest gaming news, reviews and hardware deals
Keep up to date with the most important stories and the best deals, as picked by the PC Gamer team.
Andy has been gaming on PCs from the very beginning, starting as a youngster with text adventures and primitive action games on a cassette-based TRS80. From there he graduated to the glory days of Sierra Online adventures and Microprose sims, ran a local BBS, learned how to build PCs, and developed a longstanding love of RPGs, immersive sims, and shooters. He began writing videogame news in 2007 for The Escapist and somehow managed to avoid getting fired until 2014, when he joined the storied ranks of PC Gamer. He covers all aspects of the industry, from new game announcements and patch notes to legal disputes, Twitch beefs, esports, and Henry Cavill. Lots of Henry Cavill.
All Balatro's creator wants to do after the game received 5 nominations at the Game Awards is praise other overlooked developers: 'We all know how hard this industry can be and help each other when we can'
'It's about time!': Hearthstone is getting a StarCraft crossover set starring Raynor, Kerrigan and Artanis