The first two RTX 50-series graphics cards are finally upon us, as both cards, including the top-end Nvidia RTX 5090, have launched today, January 30, 2025.
The RTX 5090 offers the best of the best consumer GPU performance in the world right now, and should do for quite some time. In our RTX 5090 review, we noted that when all the new upscaling and frame gen features are enabled, its performance seriously dwarfs any competition, especially at 4K. And even without these features enabled, the card offers a sizeable uplift over the previous-gen flagship RTX 4090.
After a couple of days prepping the virtual shelves for this behemoth GPU, retailers now have their listings up and ready to go, with official price tags and shiny 'buy now' buttons. Well, in theory, anyway—it turns out the RTX 5090 is quite popular and stock's already pretty much run dry.
Still, stocks can be replenished, so it's good to keep an eye out if you're still looking to get your hands on the flagship GPU. You can pick up a Founders Edition (FE) card at Best Buy (US) and Nvidia (UK). If you're looking for a third-party card—an 'AIB' (add-in board) card—from MSI, Asus, Gigabyte, or another AIB manufacturer, retailers have plenty of options for you.
I've compiled all the retailer options I can find and where you can buy them below.
Recent updates
The RTX 5090 is now live and available for purchase, assuming you can find it in stock anywhere. People have been snapping up various models of the GPU left, right, and centre. Still, most listings are now up with official prices, and stocks might replenish, so keep your eyes peeled.
Quick links
US RTX 5090 retailers:
- Nvidia - Get the Founders Edition RTX 5090 for $2,000
- Best Buy - Another place to grab the RTX 5090 FE for $2,000
- Newegg - Listings for Gigabyte, MSI, Asus, and more RTX 5090 cards
- Amazon - Keep your eyes peeled for RTX 5090 listings when they launch
- B&H Photo - RTX 5090 listings from Asus, PNY, Gigabyte, and MSI
UK RTX 5090 retailers:
- Nvidia - Pick up an RTX 5090 Founders Edition direct from the source
- Scan - Third-party RTX 5090 graphics cards from several manufacturers
- Overclockers - Tons of RTX 5090 graphics cards from Asus, Gigabyte, and more
- Ebuyer - RTX 5090 cards from PNY, MSI, Gigabyte, and Asus
- CCL - MSI, Gigabyte, and Asus RTX 5090 graphics cards
- Amazon - Keep your eyes peeled for RTX 5090 graphics cards
- Currys - Asus, MSI, Gigabyte, and Palit RTX 5090 GPUs
- EE - Register your interest in an RTX 5090 for when it launches
Founders Edition RTX 5090
The RTX 5090 Founders Edition (FE) will probably be the most coveted card of this 50-series generation. FE cards often are, because they come with an MSRP price tag, feature Nvidia's own design, and tend to look rather lovely.
That's certainly the case with the RTX 5090, as our Dave discovered when he got his hands on one for review. The 5090 a big card, but the Founders Edition will almost certainly be smaller than all other AIB models (other than water-cooled ones), and it somehow still keeps the powerful GPU relatively cool under load.
In the US, you can pick up an RTX 5090 FE from Best Buy for $2,000, as is pretty standard for an RTX GPU launch.
In the UK, you can get one direct from Nvidia starting from £1,939. Scan had previously sold RTX FE cards in the UK, but this time around it's just fulfilling the orders placed through Nvidia's stie. The retailer explains: "Scan work as a fulfilment partner for NVIDIA on the FE cards. These must be bought using the links on the NVIDIA website when stock is available."
Gigabyte
Gigabyte's one of the biggest names in the AIB GPU space and for good reason: Many of its cards tend to offer a mainstream blend of price to performance. The company's got a fair few RTX 5090 models listed, now, from air-cooled TUF Gaming ones to presumably more expensive water-cooled 'Waterforce' ones.
Asus
Asus has a number of popular GPU lineups making a return for the RTX 50-series. In particular, many of you will be happy to see the usually reasonably-priced, mechanico-understated TUF Gaming lineup rearing its head for the RTX 5090. And that's both OC and non-OC versions. Plus there are some liquid-cooled options popping up here and there, now, too, designated by the 'LC' nomenclature.
MSI
MSI usually has a ton of card designs, and many of these are now available (when in stock) on retailer sites for the RTX 5090. Of course there are fan favourites such as the Gaming Trio OC, but there are other options such as my personal favourite, the Suprim (non-liquid). Plenty to choose from. (Note that if you buy directly from MSI, according to a Discord update, shipping will only begin on February 6. Still, when stocks are already dry, this matters little.)
Zotac, Palit, and others
It's not all about MSI, Gigabyte, and Asus, even if these are the most recognisable names. Zotac, PNY, and others have released plenty of fantastic graphics cards over the years, so it's worth keeping an eye out for their takes on the RTX 5090. Unfortunately, there aren't many cards from these manufacturers listed in the US, but there are more listed in other locations such as the UK.
| Header Cell - Column 0 | US retailers | UK retailers |
|---|---|---|
| PNY GeForce RTX 5090 ARGB RGB OC | B&H Photo $2,299 | Scan £2,580 | Overclockers £TBA |
| PNY GeForce RTX 5090 OC | B&H Photo $2,199 | Scan £2,500 | Overclockers £TBA |
| Zotac Amp Extreme Infinity GeForce RTX 5090 | Newegg $2,500 | Scan £2,500 | Overclockers £TBA | CCL £TBA |
| Zotac GeForce RTX 5090 Solid | - | Scan £2,100 | Overclockers £TBA | CCL £TBA |
| Zotac GeForce RTX 5090 Solid OC | - | Scan £2,300 | Overclockers £TBA |
| Palit GeForce RTX 5090 Gamerock | - | Scan £2,150 | CCL £TBA | Currys £2,200 |
| Palit GeForce RTX 5090 Gamerock OC | - | CCL £TBA |
| Gainward GeForce RTX 5090 Phantom | - | Overclockers £TBA |
| Gainward GeForce RTX 5090 Phantom GS | - | Overclockers £TBA |
