EOFY sales 2025: the next best opportunity to pick up cheap PC gaming gear

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Select EOFY deals from last year

Once upon a time in Australia there were only two times of the year when you could count on buying stuff cheap: Boxing Day, and during the End of Financial Year sales, which usually start rolling out in late May and run through to the end of June. While the likes of Black Friday and Cyber Monday have stolen a little of EOFY's lustre, they're still a very big deal—especially among smaller retailers.

Keep an eye on this page, as we'll add any other notable deals if, and when, they appear, though at this point you're probably better off preparing for the forthcoming Amazon Prime Day sales.

Without further ado:

EOFY sales 2025: the best retailers to watch

Select EOFY deals from last year

EXPIRED DualSense wireless controllers | AU$109.95 starting from AU$67 at Amazon

For some reason, Amazon has a substantial discount on some DualSense controller colour variants, and a less substantial discount on others (update: and also many that have since sold out). Why? Whether the reason is bland or conspiratorial, it's good news for people who prefer certain coloured controllers, I guess. This is on our list of the best controllers for PC gaming, mostly thanks to its adaptive triggers and haptic rumble.

EXPIRED HP Omen 17 | RTX 4090 | i9 13900HX | 32GB RAM | 2TB SSD | 2560 x 1440 @ 240Hz | 17.3-inch | AU $6,499 AU$3,691 at HP eBay (save AU$2,808)

At AU$3,691, this is a cracking price for a near god-tier gaming laptop that's tough to top. An RTX 4090, i9 13900HX and 32GB of RAM are specs that will stand up to all but the most powerful and expensive desktops. This is the kind of machine you'll be proud to show off. Enter the HPJUN20 code to take a huge 20% off what would already be a reasonable price, bringing it down to just AU$3,691.

When will EOFY sales start in 2025?

Logic would suggest that the sales should begin at the end of the financial year, but if there's one thing we've learned about sales events over the years, it's that logic is a precious and rare commodity! So you can expect Australia's EOFY sales to kick off in the weeks before June 30 (the official "last day" of the financial year) and then keep running for most of July.

Compared to the likes of Amazon Prime Day and Black Friday, the EOFY sales period is amorphous: it kinda just runs for as long as every individual retailer wants, and that can often be upwards of a month. So yes, it's probably worth waiting until June, at the very earliest, to make any non-essential purchases.

Are EOFY sales good for PC gaming products?

Actually, yes! Chiefly because the likes of Mwave get involved, so there's every chance you'll find a good discount on big ticket items like gaming monitors or gaming laptops. But you can also expect to pick up some great deals on keyboards, mice, and headsets from the likes of Amazon, eBay and more.

In many ways, EOFY (and Black Friday) are the best times to pick up PC gaming gear—more so than Prime Day for example. It's because a range of specialist merchants get involved, ranging the aforementioned Mwave, through to PC brands themselves, including Lenovo, HP and Dell.

Shaun Prescott is the Australian editor of PC Gamer. With over ten years experience covering the games industry, his work has appeared on GamesRadar+, TechRadar, The Guardian, PLAY Magazine, the Sydney Morning Herald, and more. Specific interests include indie games, obscure Metroidvanias, speedrunning, experimental games and FPSs. He thinks Lulu by Metallica and Lou Reed is an all-time classic that will receive its due critical reappraisal one day.

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